Question 1

How is FlowForce different from Apollo, ZoomInfo, or UpLead?

Accepted Answer

Apollo and ZoomInfo are contact databases — they give you names and emails from static lists. FlowForce is an intelligent matching engine. We analyze your SaaS product, define your ideal customer profile, and use AI to find companies that are an active fit — using technology signals, competitor usage, company growth, and more. You don’t just get contacts; you get qualified leads with specific reasons why they need your product. That’s why response rates are typically 3× higher than cold outreach from generic databases.

Question 2

Who is FlowForce built for?

Accepted Answer

B2B SaaS founders and startup teams who need a steady pipeline of qualified leads. Whether you sell marketing software, developer tools, HR tech, or any B2B product, FlowForce finds companies that match your ideal customer profile — the right size, tech stack, industry, and growth stage. Ideal for founders doing their own outreach, early sales hires, or growth teams who want to supplement inbound with high-quality outbound.

Question 3

How do I send emails to leads?

Accepted Answer

Each lead comes with an AI-generated personalized pitch you can copy and send from your email client. Click ‘Copy Pitch’ on any lead card to get a ready-to-send email that references their specific fit signals. You can also edit the pitch before copying. Direct email sending from FlowForce is coming soon.

Question 4

What are Lookalike leads?

Accepted Answer

Lookalikes is a Scale plan feature that helps you find more companies like your best customers. Paste the domains of 5-25 of your happiest customers. Our AI analyzes patterns and finds similar companies that match the same profile. These similar leads appear in your daily drop alongside your regular ICP matches.

Question 5

What makes FlowForce leads different from a generic list?

Accepted Answer

Every lead comes with specific fit signals — they use a competitor tool you can displace, their tech stack aligns with your integration, they’re at the right growth stage, or they have no solution in the category you serve. You get the decision maker’s name, title, email, and LinkedIn — not generic info@ addresses. The AI generates a personalized outreach angle referencing their specific situation.

Question 6

How does FlowForce ICP matching work?

Accepted Answer

During onboarding, you describe your SaaS product in natural language — what it does, who it’s for, and what problem it solves. Our AI interprets this into a structured ideal customer profile: target industries, company sizes, technologies, competitor tools, and decision-maker titles. You review and refine it, then we build a search strategy. Every day, we find new companies matching these criteria and deliver them with contact info and fit signals.

Question 7

Is FlowForce worth the price?

Accepted Answer

One closed B2B SaaS deal typically covers 6–12+ months of FlowForce. Most founders book their first qualified demo within the first week. If you’re manually searching LinkedIn or buying generic lists, FlowForce pays for itself with the first customer you close.

Question 8

What happens after the FlowForce free trial?

Accepted Answer

After 5 days, your account continues as a Starter plan at $79/month. You’re not charged during the trial. You can upgrade (Growth, Scale), downgrade, or cancel anytime from settings. No contracts, no auto-renewal traps. The trial gives you full Starter access so you can validate lead quality before paying.

Question 9

Can I cancel FlowForce anytime?

Accepted Answer

Yes. Cancel from your dashboard at any time. No contracts, no cancellation fees, no retention calls. Your access continues through the end of the billing period, then stops. If you come back later, your history and folders are still there.